How I Finally Got Out Of My 3 Year Content “Rut”:
I’ve been stuck with creating content for years.
My confidence and business have suffered. Here’s how I finally got out…
– Worked On My Mental Health (A Lot)
- I finally went to therapy.
- Discovered I had ADHD.
- Learned communication skills in my relationship.
- Healed Deep Wounds. That was the 80/20 of all of it.
– Studied Lots Of Great Content (That I Loved).
I studied whatever content my brain guided me to. And at whatever pace I felt.
– Built Solid Note Taking System
Build a “Second Brain” that has transformed everything about life and work. I use it daily and for everything.
– Took Notes On Things I Loved.
The second brain allowed me to take notes all day every day and build my “library” of ideas, content, and resources so when I sat down to create, I had tons of ammunition.
– Wrote Bite-Sized Content First.
I was setting standards too high.
Perfectionism, imposter syndrome, and ADHD executive disfunction came together to make the barrier of creation too high.
I kept lowering the bar until I could finally hit “publish”.
Youtube Video Idea > YT Short Idea > Email Idea > Blog Idea > Tweet Idea
Whichever one of those actually gets “published” is simply where I needed to start. I can always go build on it later.
In fact, this atomic essay is just the “next version” of a tweet.
– Turned Notes Into Content.
This is so much easier than trying to think of things from scratch, and re-starting the same ideas that I had a year ago all over again every time.
Now ideas either come from the notes, or are immediately built up by what I have in my treasure trove of ideas and resources.
– Tried To Publish Daily
Writing bite-sized content was critical in this. As long as I hit “publish” in any way, I could call it a victory.
That could be any, or all of:
- a note to myself (about a creative idea)
- a text to a friend (about a creative idea)
- a tweet
- an atomic essay
- an email to my newsletter
- a post on my blog
- a YT short or tik tok vid
- a full Long form Youtube video
- a product or course.
Any and all of them count, as they compound on each other.