so where would you start out if somebody was has never written an email before you know so you set up an autoresponder which I’ll show you how to do in a separate video what do they know about opt-ins well you have enough place for someone to get on their list that’s a good point so you have to you guys are way better at that but again you have to have a place for them to actually give you their email and all these services like Aweber GetResponse canta canta all that they give you the tools you need for whatever page you’re on like say it’s even your blog it’s just super-easy to put an email opt-in where people can put it in there you know because they want to be on your list because you’ve given them value or have interest them in something that they want to learn more about that’s really the basic structure of it but these guys are masters at it yeah I mean we could do a whole three-hour video opting in and growing an email list but basically you need one yeah the short way of explaining it like he said it’s just you’re solving people’s problems you’re building in an audience somehow whether it’s through YouTube or paid ads which we’ll get to next and they’re gonna land on a page it’s called a landing page and it’s just gonna make them some kind of offer to say give me your email in this box and I would give you you know the one secret solution to do this or the one cool PDF with like 10 things you know or like you know you could do one for if you guys are interested in affiliate marketing and I want it to build a list to market stuff to you I’d probably send you to a page that said here are the top 10 sites to find affiliate offers in 2018 give me your email I’ll tell you where to make money you know and then I built a list and I teach you how to do this stuff something that’s relevant it should be easy enough for you to do because you’re giving it to them for free you don’t want to devalue what they’re gonna pay or but something that they’re super excited about enough to exchange their email and now you can follow up with them over email and start sending the messages and selling them things immediately after they they opt-in yeah you call it an opt-in bride so it should be something that they want and it should be something very small and very easily consumable yeah that’s good it should not be hey join this give me your email and over the next ten weeks I’m gonna show you how to write become a millionaire commitment too much ever never gonna read all yes but if it’s like a five minute video yeah exactly I’ll show you good five minutes I’m going to show you how to make a million dollars right sure that can lead to something greater and longer but right for them to give you your email it needs to be able to be consumed like that yeah something that’s gonna instantly solve a problem and just make sure that it just jumps out at them can’t be bland or anything just make it really cool and unique the more outrageous the better on the headline and then get their email with something very cheesy levels of stuff that we use like I know we have well there’s a seven secret text like dinner you should respond to you yeah that’s like really succinct really amazing and someone’s gonna want if a guy’s having that problem she’s gonna want to give me his email so we can get those seven texts disease thinking of a girl right now right in his phone he wants it said he has an inner guaranteed I’m gonna pick one of these seven and sent it to her and I’m gonna be talking to her immediately so that’s like a really good bride yeah for the problem that he’s having had that is that smoke it solves an urgent problem it’s something that he’s not gonna figure out on his own right and you’re gonna deliver it immediately and he’s gonna be great and he’s really curious so no they are yeah curiosity drives that a lot like if I passed one now it’s just a cool little technique that you can use to know if we’re in the dating market so how to know for a guy how to know if a girl really likes you or she’s just playing and that’s something that I know triggers that market is really really curious to know it’s a question we get asked all the time the guys that want to be coached about dating they’re always like there’s just one girl how do I know she likes me or not so what does this mean what does that mean and all it is is hey I’m gonna tell you exactly how to know if a girl likes you or if she’s just playing games and being polite and then they give me their email and on the next page is a three-minute video where I explain this one cool thing it’s based in psychology they’ve never would find it on their own and then ice immediately start selling them stuff and they love it so yeah it took me ten minutes to make that video and it’s made me I don’t know it made me $800 today yeah so it just I won’t say don’t overthink it but just get dialed in on what you’re selling to and what they’re really curious and what they urgently need and yeah bro you’re both you know yours okay if it was like mountain bikes you wouldn’t be like give me your email and I’ll tell you more about mountain bikes right that’s not the right one but better like it’s not them at all like these are the three like tires that yeah I know yeah it’s like formulas something very specific very specific they don’t teach them really quickly that’s really gonna revolutionize name what’s their urgent pain right now they’ve really really one urgent pain or urgent desires yeah exact all emotion so I’ll give you an example that you should know because you probably are watching this because you clicked on this I learned about this like the kind of really small really urgent thing best form Alex Becker I’ll read my headlines for the other gallon for the Bing ads training that got mostly people to opt into so it says free 15-minute training video reveals top seven hidden profits witches in Bing ads that will make the difference between you wasting money on ads and massive profit because that’s the thing that anybody who’s trying starting out on any paid ads platform but definitely on bing is the afraid of wasting light okay so that’s really really urgent they don’t want to waste money they want to make profit as soon as possible so that’s the training does and I say three 15-minute video it’s actually 40 minutes yeah but like you could photo cuz he delivered I but the idea there is compelling it gets between a 50 and 80 percent opt-in rate of people that land on the page because it’s so compelling to that particular market that I understand because I’m part of it so I understand that’s a really urgent thing that everybody especially when they’re starting out wants to know so those are really good examples keep it you know succinct keep it urgent and deliver it immediately and people will opt in it’s crazy like I I was encouraged by this one company because they were like I know you’re gonna doubt that anybody will opt-in to your page but they just will people will just give you their hell it’s crazy well there is a habit of doing it it’s been around for a while yeah you might happy to you might think Oh nobody’s video sometimes it right you do yeah you know and if you’re not a content creator and you’re not writing an e-book and giving this stuff away very fine like if you wanted to promote our products and you hit me up I would say yeah here’s the lead magnet a free ebook and ever good point who are you talking about let’s move on here’s a headline in your [ __ ] stuff it was like yes this you’ll want it appear sending you want to build a list off our products we will give you this cup that copied the content all of it your affiliate link all set up for users because we want you to send us customers by the way you cited in the began dating affiliate I will actually put links below the video it’s all of their programs now seriously so the dating niche is an awesome name mine’s gonna be on the top right bottom anyway yes no but yeah so that’s really awesome that’s how to build a list you need you need a bribe to get people to give you their email when they land on a page we can’t I could talk about how to build that page later but basically like the the thing the page that I just read you is really not impressive it’s very basic it just has a giant button and a big headline like as long as the thing that you are offering is compelling people will give you their email yeah the page can be ugly they don’t care about that yeah it doesn’t need to be pretty it just has to be really relevant and urgent to who the market is I mean you you could even do something like if you have an affiliate that has like free content videos up for you to use this promotion you can literally buy ads on Facebook or YouTube or somewhere send them to a page with that video that those people made with your email capture under it saying hey listen if you want to learn more about this particular subject Dramani mail and you can promote anything yeah the rest of your life but you can get them in there using content from oh yeah yeah and stuff inside then you just [ __ ] send traffic there by ads dude yeah that’s awesome so that’s face it the very bare-bones basics like an opt-in page as we just described that’s how you get the email you follow up with them daily you don’t have to write the emails that could be given to you by affiliates or you could write your own and now you’re able to sell products every day so how do we find these products to sell and like how does that work