Why Agency Clients Need Prototypes Before Full Builds
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Why Agency Clients Need Prototypes Before Full Builds
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Why Agency Clients Need Prototypes Before Full Builds
Prototyping is becoming an increasingly popular way for agencies to demonstrate a proposed product or website design before building the full version.
This helps clients understand what they are getting and prevents costly mistakes further down the line. It also gives everyone involved more confidence in the finished product, as any potential issues can be spotted and fixed early on.
Making a prototype means that clients can also get a better sense of the look and feel of the product or site they’ll be getting – something that looking at mock-ups just can’t provide.
Prototyping allows for user testing to take place, which helps identify any usability issues before the full build is complete.
It can also provide a platform for client feedback, allowing the development team to make changes based on what the customer actually wants.
Overall, prototyping can give clients peace of mind that their product is going to be exactly as they want it when it’s completed and help eliminate any surprises further down the line.
Professional agencies will often use prototyping to iron out any issues or bugs before delivering a final product, allowing for a smoother development process and ensuring that the client is satisfied with the end result.
By investing time in creating a prototype, agencies can eliminate potential problems quickly and have something that is ready for market much faster than traditional building methods.
And with fewer mistakes being made along the way, the customer can get exactly what they want in a fraction of the time.
Prototyping is an essential part of modern development and should be embraced by both agencies and their clients to ensure that projects are completed quickly and efficiently with minimal setbacks.
Clients who come to agencies usually have an idea of what they want built, but not always a clear understanding of how it should function. This is especially true for first-time client/agency pairs. A prototype helps to introduce the concept of how the final product will operate and also allows the client to see what they’re paying for.
There are many prototyping tools available to agencies, from full-fledged interactive applications to simple wireframing software. No matter what kind of project it is, there’s a prototype solution that can kick off the collaboration between client and agency.
Some benefits of prototypes include:
Visualizing the final product: A prototype can help bring a client’s vision to life. It can also help them understand what’s possible with their budget and what features are most important to them.
Reducing scope creep: By having a prototype, there is a shared understanding of what is being built. This can help prevent scope creep, which is when the client asks for more features or changes during development.
Iterating quickly: With a prototype, changes can be made quickly and cheaply. This means that the client can get their ideal product without spending extra money on development changes.
Making a prototype doesn’t have to be expensive or time-consuming. There are many ways to create a prototype, from high-fidelity interactive applications to low-fidelity wireframes. No matter what method you choose, prototypes are a valuable tool for both agencies and clients.