Advanced Research (Longtail Pro)

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Advanced Research (Longtail Pro)

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all right so if you want to go a little bit deeper with keyword research there are a couple awesome tools that you can use and this is one of them it’s called longtail Pro if you ever done any sort of SEO stuff you might be familiar with it basically it’s just it does something that Google and Bing don’t do which is it really focuses on tracking longtail keywords so longtail keywords are you know just generally the most likely to convert they have the lowest volume but if you have you know hundreds of longtail keywords and they’re all high converting high click-through rate you know the person who types in a longtail keyword is much closer usually to the buyer or action intent in the buying funnel and longtail Pro has really specialized in finding and tracking those keywords for many years now it’s built for blogging so there are a few things few features in here I’ll explain but it can also really help with your keyword research for paid traffic so let’s look at our example we’re using here this is each each kind of keyword idea gets its own gets its own little group here so let’s go with the lose belly fat fast like we did in the last one so all I did here was I typed lose belly fat fast and I clicked retrieve it says suggestions per keyword 20 out of 400 I don’t know let’s go let’s go to 100 see what happens click retrieve says generate keywords generating keyword ideas for your keywords 20 now and see it’s populating 120 keywords 50 shown okay so now it’s giving us a lot of and you can you can just kind of tell if you start doing a lot of keyword research in Adwords and Bing they don’t go this far all the time in tracking longtail keywords and by the way in our world of paid traffic longtail keywords usually end up being exact match keywords so we’ve gone over that a bit we’ll keep talking about it because it’s really important but these are perfect for putting them in brackets best exercises to lose belly fat fast at home so longtail Pro has been tracking search engines for a long time and they really want to pluck out all of these search longtail keywords that have been searched because bloggers SEO people really focus on these but it’s really useful to us as well because these are just awesome really really good exact match keywords that are very likely to convert and there’s some other cool things in here volume just like Adwords all you know stats and all these tools are gonna be slightly different and this is using Google they’re there to I believe they’re tracking Google they’re making estimates about Google volume by the way so all these tools are going to give you slightly different numbers and it’s just because it’s hard to estimate especially these people they are not Google they’re just kind of watching what Google does and making guesses based on that but even Google the numbers are going to be different all the time they’re just big averaged numbers so you can search the keywords by volume and you can see which ones get searched the most if you if you want to be super like conservative and keep a start with the keywords that are most likely to convert then you can search for volume actually in this tool they have this really cool metric called Casey it’s called keyword competitiveness and that can be a cool cool metric as well but I guess it’s not as relevant to us and paid traffic but so you might go volume okay there’s only ten people but this longtail keyword is so specific you might be the only person bidding on that exact match in in Bing so it only gets searched for ten times a month on average but you might show up for every single one of those ten because you’re the only person who put this in brackets and said I’m willing to bid on this specific phrase I have an ad that’s written just for that phrase I have a landing pages just for it etc yeah just a really awesome place to grab longtail keywords that Google doesn’t always show in their planner their planner is you know more geared towards people who are a little broader this is really geared towards really niche marketers people who want to start off with the most profitability right away so it can just give you a little edge in finding these keywords it’s a really awesome tool best stomach exercises to lose belly fat fast what a long-long phrase but at on average 10 people a month search for that that’s pretty amazing I would definitely if I was doing a lose belly fat fast campaign I would steal this and put it into a into an exact match in a phrase match because the people who search for this and you have a landing page that has stomach exercises to lose belly fat fast wow you can’t get much more qualified than that how can a woman lose belly fat fast there’s just awesome awesome longtail keywords one thing you can find specifically the longest tail keywords and thus the most likely to be most the most likely to convert the most likely to have the highest click-through rate etc etc and you can search by words so this is a 10 word what’s the best way to lose belly fat fast 10 word keyword that’s pretty long and very likely if you target that specifically with an ad it’s gonna get really high click-through rate if you target that specifically with a product it’s going to get a really high conversion rate if you create an ad group that just has this it’s going to get just really good metrics all the way through you might and and then you can kind of do some oh yeah some filtering this is really cool so include keywords so you might go include let’s see volume greater than and you want to get something that’s searched for more than 500 times a month and exclude words less than three so you don’t want any like super broad matchy terms so if you’re on that filter now we only have high volume so lots of people are searching for it but they haven’t least well let’s search by words so this is a nine word this is a really long tail keyword volume 880 that’s pretty decent get this one this one’s eight words and 3600 searches so that’s a lot of searches this one how to lose belly fat for men okay so that’s seven words that’s still a really long tail really specific you can build a really specific headline opt in landing page product just for this term and there’s fourteen thousand eight hundred people searching for it a month yeah the SEO note the SEO is know the value of this one because this is putting the rank value really high so ranking for this keyword is is really valuable but running as to this keyword is also really valuable so that anything that is valuable to target on SEO which they show with rank value over here and these are all kind of estimates or whatever but you can watch the trends anything that’s valuable targeting over here is also valuable for us to target in paid search so there’s some other tools here a little more geared towards SEO stuff but this is definitely an advanced really amazing tool and I’ve actually gotten a 30% discount if you look below this video you can click on a link that is my affiliate link so I will receive a commission so thank you very much for supporting the videos and I definitely recommend this tool I use it a lot and it’s definitely great for going one step further beyond the the AdWords and Bing tool so if you’re interested in giving it a try click on the link below you’ll get 30% off thanks a lot I hope you enjoyed this video